ZainUlAbdin

About

Key achievements

• ERP Transformation & Profitability: Led the transition of RTW Creation’ s accounting operations from Excel-based processes to an integrated ERP system, streamlining financial processes and contributing to a 25% improvement in profitability.
• Financial Reporting Automation: Developed Python-and Power BI￾based reporting solutions that reduced manual reporting effort by approximately 60%, improving reporting efficiency and management visibility.
• Commercial Growth & Performance: Contributed approximately 30% of daily GMV at Dastgyr and implemented strategies that resulted in a 15% increase in GMV.
• Vendor & Profitability Management: Onboarded 300+ vendors, including multinational companies, and managed vendor-level P&L analysis to drive performance, margin, and profitability insights.

Services offered

• Financial Reporting & FP&AExpert
• CFO & AdvisoryAdvanced

Experience

1. Senior Accounts & Finance Manager | Financial Data Analyst2023 – 2026

   • *Key Roles & Responsibilities:
   • Led end-to-end AP & AR operations across major US e-commerce marketplaces, managing 250+ vendors and multiple payment channels.
   • Performed manufacturer purchase-order-to-invoice reconciliation and monthly expense audits across US distribution centers, strengthening billing accuracy and cost control.
   • Developed Power BI dashboards and Python-based reporting pipelines using Microsoft Dynamics 365 Business Central data, reducing manual reporting effort by approximately 60%.
   • Led FedEx billing audits, claims, disputes, and Wayfair inventory reconciliations across Atlanta, Karachi, and China warehouses.
   • Supported financial reporting, budgeting, forecasting, variance and profitability analysis, including GL coding, expense audits, and management reporting.
2. GM Finance2022 – 2023

   Key Roles & Responsibilities:

   • Led the transition from Excel-based accounting to Zoho Books, including integration of inventory accounting, streamlining financial processes, and contributing to a 25% improvement in profitability.

   • Developed automated daily P&L reporting in Google Sheets using macros, providing management with timely visibility into financial and operating performance.

   • Managed accounting and operating expenditures, including Shopify and Meta Ads spend, while monitoring cash flow and vendor payment risk.

   • Successfully conducted an internal audit, strengthening financial controls, identifying process gaps, and supporting improved compliance and operational discipline.

   • Expanded e-commerce and B2B revenue channels through platform onboarding and performance management, while coordinating cross-functional activities across finance, operations, and marketing.

3. Head of Accounts & Finance2022 – 2022

   • *Key Roles & Responsibilities:
   • Led the overall Accounts & Finance function, managing accountants and cashiers and overseeing AP, AR, GL, invoicing, payroll, and daily financial operations.
   • Directed monthly and quarterly financial reporting, management accounts, and variance analysis, providing leadership with actionable insights for financial and operational decision-making.
   • Managed cash flow, working capital, vendor relationships, and payment processes, ensuring efficient utilization of company funds.
   • Oversaw annual audit, regulatory compliance, and financial documentation, strengthening internal controls and improving operational efficiency across the organization.
4. Commercial Associate2021 – 2021

   • *Key Roles & Responsibilities:
   • Managed commercial performance, contributing approximately 30% of daily GMV and supporting initiatives that drove 15% GMV growth through pricing and vendor strategies.
   • Analyzed vendor-level P&Ls, pricing, margins, and commercial performance to identify opportunities for revenue and profitability improvement.
   • Established commercial terms and pricing structures, supporting contract negotiations, renewals, and vendor performance management.
   • Collaborated cross-functionally on vendor acquisition, retention, and marketplace growth initiatives, contributing to overall commercial and operational efficiency.
5. Manager Accounts & Finance2020 – 2020

   Key Roles & Responsibilities:

   • Supervised a team of four accountants and cashiers, overseeing day-to-day accounting and finance operations.

   • Conducted ROI, cash flow, and profitability analysis to evaluate business performance and support management decision-making.

   • Managed financial reporting, account reconciliations, and month-end closing activities, ensuring accuracy and timely reporting.

   • Collaborated with cross-functional teams on financial planning, performance evaluation, and operational decision-making.

6. Assistant Manager Accounts & Finance2018 – 2020

   Key Roles & Responsibilities:

   • Supported the CFO in financial strategy, planning, and management reporting.

   • Managed daily cash flows and general ledger records, ensuring accurate financial records and effective liquidity management.

   • Co-developed annual budgets and financial policies, supporting cost management and operational controls.

   • Prepared financial reports and performance analysis for senior management.

7. Junior Accountant2016 – 2018

   Key Roles & Responsibilities:

   • Supported general ledger operations, including transaction classification, account reconciliations, and maintenance of accurate accounting records.

   • Assisted in the preparation of financial statements and management reports, ensuring accuracy and timely reporting.

   • Supported internal controls and compliance requirements, maintaining proper documentation and adherence to accounting procedures.

   • Ensured timely and accurate updating of financial data, supporting efficient day-to-day accounting operations.

Employer names are hidden unless the expert chooses to show them.

Education

• Chartered AccountantICAPCompleted 2018
• B.ComUniversity of KarachiCompleted 2022